WebNov 29, 2024 · Jim VandeHei, Mike Allen, and Roy Schwartz are co-founders of Axios, which is a news website with the mission of making people smarter on the topics changing the world.Formerly, the three of them were founding journalists of Politico.. Below, Mike shares 5 key insights from their new book, Smart Brevity: The Power of Saying More with … WebSep 20, 2024 · 2 Smart Brevity, Explained 19. 3 The Road to Smart Brevity 35. 4 Audience First 43. Part 2 How to Do It. 5 Be Worthy 57. 6 Grab Me! 65. 7 ONE Big Thing 73. 8 Why It …
Smart Brevity Summary & Notes - Will Patrick
WebJan 11, 2024 · Smart Brevity will help you cut through that fog of words. JOAN WOODWARD: Great. Thank you for that intro. Mike, we like to turn the tables on our audience and ... And he saw that in Axios AM we emphasized the key points with bold and with bullets, numbers creating hierarchy, creating order, helping point the audience to the key points. And he ... WebFoundations of Smart Brevity. The foundation of smart brevity is what authors call the “Core 4.”. 1. “A muscular tease” – “six or fewer strong words” as a subject line. 2. “One strong first sentence or ‘lede’” – a “direct,” “short,” and memorable sentence. 3. “Context or ‘why it matters’” – a concise ... highest rated home marijuana test kit
Smart Brevity® Axios HQ
WebSep 8, 2024 · The folks behind Axios understand this disconnect, and they work hard to make sure it doesn’t happen. They’ve developed an entire methodology--dubbed “Smart Brevity”--to ensure their ... WebSep 28, 2024 · September 28, 2024. Saved Stories. The men who summarized the news at the bullet-point-loving start-up Axios—Mike Allen, Roy Schwartz, and Jim VandeHei—may now be driving it. They may have ... WebSep 20, 2024 · 2 Smart Brevity, Explained 19. 3 The Road to Smart Brevity 35. 4 Audience First 43. Part 2 How to Do It. 5 Be Worthy 57. 6 Grab Me! 65. 7 ONE Big Thing 73. 8 Why It Matters 81. 9 Go Deeper 89. 10 The Right Words 97. 11 Emojis 105. Part 3 Smart Brevity in Action. 12 Mike's Playbook 113. 13 The Art of the Newsletter 121. 14 Be Heard @Work … how has bruner influenced the eyfs